Driving Empire Wins Best Collaboration at Roblox Innovation Awards 2024 for Audi Partnership
Our collaboration launched with an exciting lineup of 9 Audi models, ranging from the iconic Audi R8 Spyder to the legendary Audi R18 ultra. Since the launch, we've continued to expand the experience, adding 3 more Audi vehicles, ensuring that players have access to a diverse and ever-evolving selection of cars.
To mark the initial launch, we released a highly impactful video trailer, which resonated strongly with our community and car enthusiasts alike. The videos quickly gained traction, amassing a combined total of over a quarter million views across platforms like YouTube, TikTok, Instagram, and Twitter. The trailers’ dynamic presentation captured the essence of speed, innovation, and the sheer excitement of driving these premium vehicles in a virtual world.
Players embraced the launch with enthusiasm, praising the collaboration for its wide variety of models that catered to every type of car lover. The Audi partnership brought a new level of realism and variety to Driving Empire, setting a new benchmark for in-game automotive experiences.
We want to extend our heartfelt thanks to our incredible community and the Audi team for making this achievement possible. We’re more excited than ever to keep expanding our collection and continue bringing even more thrilling cars into the Roblox space for our fans to enjoy!